How to Become a Successful Freelance Writer

How to Become a Successful Freelance Writer

As writers, many of us dream of writing whilst sitting with our laptops in a cafe in France or an exotic beach, enjoying life as a successful freelance writer. After all, it seems like the only prerequisite is the ability to write in your native language, have a laptop, and a good WIFI connection. Sadly, … Read more

Top 10 Copywriting Skills You Need to be Successful

A good copywriter isn’t simply a good writer. The copywriting skills required to truly excel run far beyond eloquence and good grammar.  In this article, I’ll look at the top 10 copywriting; skills, instincts and attributes I think you need to be successful.  What Are Copywriters? What Do They Do? The definition of a copywriter … Read more

Why Good Copy Goes Bad

Copywriting can be a tough gig. When it works – it’s great. All is going well, you’re getting the desired results, confidence is high and all boxes are ticked. Hurrah! Then you submit another piece of work that, for whatever reason, simply doesn’t hit the spot. Is it you? Did you wake up this morning … Read more

Hard Sell vs Soft Sell: Which Should I Use?

Firstly, I’ll try and explain the difference between hard sell vs soft sell. I will then show you how and when it can be used to your advantage in advertising and copywriting. What is a hard sell in advertising? A hard sell uses direct language and often creates a sense of urgency to attract attention … Read more

Energize Your Creativity with Our Top 10 Tips

Believe it or not, we’re all creative in our own unique way. Some people are naturally creative, some develop their creativity through necessity and effort, and others just need to find a way to unlock it. When it comes to writing successful copy, you need to harness your creativity. This will help you to create … Read more

How to Use a P.S. in Your Sales Copy

Whilst the use of P.S. has been around for years, that doesn’t mean its usefulness as a sales hook has diminished. So let’s explore how and why you should use a P.S. in your sales emails and letters. What does P.S. actually mean? According to Wikipedia: The term comes from the Latin post scriptum, an … Read more

Double Your Reading Speed – Stop Subvocalizing

As a writer, you must have an intimate understanding of your subject and one of the best ways to achieve this is through research. One way to enhance your research skills is to increase your reading speed. In this guide, we’ll look at subvocalization and the effect it has on your reading speed.  By understanding … Read more

How to Brief a Copywriter

Working with freelance content writers can be a challenge. But I’m going to show you how to brief a copywriter and give you a free briefing template. Often what seems like a simple, straightforward writing project can be mired down in delays and revisions, and it can take forever to get the finished piece you’re … Read more

Dazzle your Clients to Become a Successful Freelance Writer

Becoming a successful freelance writer takes a lot more than just writing good copy, follow these tips to earn more money from your freelance writing business. Repeat Business is the Key to Become a Successful Freelance Writer This is the number one key to success, and it goes for most types of freelancing businesses not just freelance writing, build up … Read more